Three tools, one conviction: your brand deserves better than what is out there
Each tool in the PatinaWorld suite addresses a different part of your digital presence. Together, they give you a level of control that, until now, required a dedicated team or an expensive agency.
Your brand's voice on social media
Patina Compose learns how your brand speaks at its best, then writes captions, press releases, journal pieces, descriptions of new experiences and replies to comments, all in that voice. Short captions for stories, longer pieces for the feed, replies to every guest who chooses to talk to you. In nine languages, each one written natively, not translated.
It does not connect to your accounts. It does not schedule. It does not post. Every word that reaches your audience passes through your hands first.
Learn more about Patina Compose →Guest reviews, answered in your brand voice
Patina Care answers guest reviews on Expedia, Booking.com, TripAdvisor, Google and every platform where your guests share their stay, in your brand voice. It knows your rooms, your restaurants and your views, and every reply speaks for the hotel, never for an individual.
Because a well-handled review, especially a critical one, tells future guests more about you than any marketing campaign.
Learn more about Patina Care →Know exactly how the world sees you
Patina Faro audits your hotel's entire digital presence: OTAs, review sites, directories, social media, and the parasitic booking sites that scrape your content and sell your rooms without your knowledge. It compares everything against your truth record and shows you exactly what is wrong, what is unauthorized, and what needs your attention.
Patina Faro is built only for hotels, from boutique hotels to resorts with restaurants, spa and venues of their own.
Learn more about Patina Faro →One foundation, three expressions
Every product in the suite starts from the same place: your brand's voice profile, your brand details, and the standards that define how you present yourself to the world.
You set this up once, with us. From there, Patina Compose knows how to write for you, Patina Care knows how to respond for you, and Patina Faro knows what should be true about you. Nothing is guessed. Everything is grounded in who you actually are.
New tools we build will draw from the same foundation, so your standards carry forward without starting over.
Let us show you what fits your brand.
A personal introduction, under 30 minutes. We will show you the tools that matter for your brand, not a generic tour.
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